Measuring up in retail media – why industry transparency means everybody wins
We're leaning everything into our Plan-Apps technology, which is our massive USP
Reintroducing SMG Co-Founder and Founder of Plan-Apps, Joel Hopwood.
We've cut the crab, Lobster & Plan-Apps unite!
How to fuel a stronger brand £ uplift
Are you taking the Warren Buffet approach to shopper marketing, or playing the trade spend game?
3 surprising things your brand can start doing now that will improve your shopper ROI
Do the basics brilliantly, and you don't need to do any marketing for a great shopper execution
Why is measuring shopper marketing so painful?
Clive Humby: retailers are getting it all wrong
Why we're crying spilt milk over this terrible Sainsbury's execution