The latest news & developments

Consolidating Lobster and Plan-Apps isn't a goodbye, it's allowing us to focus on our real strengths and deliver superior performance for...

"That's really what Plan-Apps is all about: How can your organization become a more learning organization, where knowledge is held and...

6 years ago Lobster began partnering with FMCG brands to harness the power of commerce marketing. Their passion to help brands drive...

We are often asked whether investing in competitions and calling this out on shopper media will deliver a stronger campaign performance...

Some years ago, when Shopper Media Group were working in Sainsbury's developing the first integrated shopper marketing service for...